Friday, April 8, 2011

The Quarter-by-Quarter Hustle .... Its the Second Quarter!?













Where did it all start? Was it the Gregorian calendar? Or something that snuck up on us more recently? If you are a businessperson, sales person or business owner you probably find yourself thinking in those terms. What is our goal (usually financial), for this Quarter? How much of the Quarter is left? What is our goal for next Quarter? Oh Lord, don’t tell me that it is Second Quarter already!!! It is a crazy measure of our productivity but one that seems to pervade everything. For many of us, it is a stress accelerator. And it shouldn’t be.

It could be argued, one might suppose, that if you planned well enough well before the quarter and you did all of the things you had planned, and then there wouldn’t be anything to worry about. That is a good theory. But what if catastrophe strikes? What if the unforeseen manifests itself? How do you stay on track and make certain that you “have a good Quarter?” It happens in nature all of the time and the world keeps spinning along.

Maybe we should review our way of thinking here and take a more “Seasonal” approach like Mother Nature does. We already "Spring forward" and "Fall back.” Maybe if we can figure out how to “Winter our storms" and take full advantage of the Lazy Days of Summer, we’d be less focused upon the fact that four quarters still equal a dollar, no matter what life throws at us.

-- Mark Stacey

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